Our process is based on the belief that we live in a complex and rich world, where contemporary design problems require a search for design solutions that fit a multitude of parameters. Simply put, One Size Does Not Fit All. Consequently, our four-stage process utilizes both disciplined, research-based analysis as well as free-flowing creative design. The goal is to find unique design solutions that fit each specific situation, often yielding unexpected yet deeply satisfying solutions.
The foundation of this four-step process rests on Listening – listening to the clients, user groups, communities, colleagues and associates in allied fields. Our aim in the first stage is to learn all that we can about your project, what makes it important to you and what criteria will allow us to measure success. Through extensive interviews with key stakeholders we strive to understand the full range of considerations that need to be considered.
The research phase of our work is based on tapping into the expertise of our staff, allied professionals and associates, as we learn all that we can about the unique requirements of your project. Extensive research into case studies allows our team to share a full range of precedents with our clients, opening up an active discussion about which sets of precedents and strategies may be applicable. In addition, we want to make sure that the most appropriate sets of ideas, concepts and technologies in the field are considered before embarking on the design process. The results of the first two phases (Listening and Research) are then compiled into a booklet, serving both as record of our shared investigations and discussions as well as reference for future design discussions.
Only after these first two phases are completed do we embark on design. Our design process engages the full range of representational techniques (analog and digital). We take special pride in our ability to employ the full range of representational tools as needed, so as to allow our clients to fully understand the design options as they evolve. Our facility and speed with design allows our clients to consider multiple design options. This is a magical stage in the design process, where unimagined possibilities open up, inviting all stakeholders to participate.
Ultimately we consider our clients co-designers – that is, we encourage them to participate as deeply in the design process as they wish. Our most successful projects spring from shared authorship, not only between architect and client, but all the parties that are involved in the design and construction process. It is our role to manage and orchestrate this process, one we thoroughly enjoy.
And finally, as the design evolves, we “test” the design using different tools as needed. By regularly reviewing the design, and testing it against criteria and parameters established earlier in the process, we can then see if those criteria can be met, whether they relate to financial or performance standards. Visual tools, like “scenario studies”, allow us to see if the proposed design fits the programmatic needs. If not, then the design is adjusted through an iterative process of design – test.